About Houzz Inspired HomesA Unique Experience
A forward-thinking leader in innovation, marketing and technology, Builders Design makes it a top priority to reach far beyond norms to support and educate builders and developers. The past years of uncertainty did not cause for Builders Design to slow down, but rather to take the approach of implementing innovative ways to enhance the homebuyers experience by understanding the newest demands of todays and tomorrows savvy consumers. This spawned the creation of Houzz Inspired Homes.
About Houzz Inspired HomesShoppable Online Homes
What if you could capture a homebuyer’s attention through an experiential journey combined with integrative marketing to make their home "live" like the model? We’ve done that in the First Ever Houzz Inspired Home allowing the builder to co-brand with Houzz and showcase furnishings in the model home that are "shoppable" online. All in a curated experience under the homebuilder brand, this unique marketing opportunity allowed the homebuilder to leverage the strength of a well-known brand that new homeowners trust for resources and options to personalize their homes. The Houzz Inspired Homes program made the model experience an "on-site asset" that also marries with an "online relationship".
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